{"id":15403,"date":"2019-09-20T16:13:05","date_gmt":"2019-09-20T14:13:05","guid":{"rendered":"https:\/\/join.marketing\/?post_type=knowledge&#038;p=15403"},"modified":"2019-10-17T17:10:58","modified_gmt":"2019-10-17T15:10:58","slug":"wat-is-youtube-marketing","status":"publish","type":"knowledge","link":"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/","title":{"rendered":"Wat is YouTube marketing?"},"content":{"rendered":"\n<p>Bedrijven gebruiken YouTube marketing als marketingstrategie om te profiteren van de enorme bezoekersaantallen op YouTube. Een voorbeeld van een succesvolle YouTube marketingstrategie is het uploaden van waardevolle video content, zoals product reviews of tutorials.<\/p>\n\n\n\n<p><strong>Waarom gebruiken bedrijven YouTube marketing?<\/strong><\/p>\n\n\n\n<p>Meer dan een miljard mensen over heel de wereld gebruiken YouTube. En elke minuut wordt er rond de 300 uur aan video content ge\u00fcpload. Dat is 5 uur aan video content per seconde, wat <a href=\"https:\/\/join.marketing\/nl\/influencers\/youtube\/\">YouTube<\/a> een behoorlijk populair kanaal maakt. Naast Google is YouTube bovendien een van de grootste zoekmachines. YouTube biedt daarom een perfect medium om een doelgroep te bereiken.<\/p>\n\n\n\n<p><strong>Voordelen van YouTube marketing<\/strong><\/p>\n\n\n\n<p>Er zijn enorm veel voordelen aan het gebruik van YouTube voor video content:<\/p>\n\n\n\n<ul><li>YouTube is over heel de wereld beschikbaar in 61 talen en 75 landen.<\/li><li>Je bent makkelijker te vinden op YouTube: YouTube is eigendom van Google.<\/li><li>Je kunt jezelf profileren als expert door tutorials en product reviews te uploaden op YouTube: video content is daar uitermate geschikt voor.<\/li><li>YouTube is perfect voor cross-platform marketing: een video op YouTube deel je makkelijk op social media kanalen, waaronder Facebook.<\/li><\/ul>\n\n\n\n<p>Video content is nu al het internet en de social media platforms aan het overnemen. Dit zal in de toekomst alleen maar toenemen.<\/p>\n\n\n\n<figure class=\"wp-block-embed-wordpress wp-block-embed is-type-wp-embed is-provider-join\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"UuvR3FomFH\"><a href=\"https:\/\/join.marketing\/nl\/blog\/youtube\/\">YouTube vs. Televisie: Waarom YouTube altijd wint<\/a><\/blockquote><iframe title=\"&#8220;YouTube vs. Televisie: Waarom YouTube altijd wint&#8221; &#8212; Join\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" src=\"https:\/\/join.marketing\/nl\/blog\/youtube\/embed\/#?secret=UuvR3FomFH\" data-secret=\"UuvR3FomFH\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Bedrijven gebruiken YouTube marketing als marketingstrategie om te profiteren van de enorme bezoekersaantallen op YouTube. Een voorbeeld van een succesvolle YouTube marketingstrategie is het uploaden van waardevolle video content, zoals product reviews of tutorials. Waarom gebruiken bedrijven YouTube marketing? Meer dan een miljard mensen over heel de wereld gebruiken YouTube. En elke minuut wordt er &hellip; <a href=\"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/\">Continued<\/a><\/p>\n","protected":false},"author":25,"featured_media":0,"parent":0,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Wat is YouTube marketing? | Join Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wat is YouTube marketing? | Join Marketing\" \/>\n<meta property=\"og:description\" content=\"Bedrijven gebruiken YouTube marketing als marketingstrategie om te profiteren van de enorme bezoekersaantallen op YouTube. Een voorbeeld van een succesvolle YouTube marketingstrategie is het uploaden van waardevolle video content, zoals product reviews of tutorials. Waarom gebruiken bedrijven YouTube marketing? Meer dan een miljard mensen over heel de wereld gebruiken YouTube. 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Een voorbeeld van een succesvolle YouTube marketingstrategie is het uploaden van waardevolle video content, zoals product reviews of tutorials. Waarom gebruiken bedrijven YouTube marketing? Meer dan een miljard mensen over heel de wereld gebruiken YouTube. En elke minuut wordt er &hellip; Continued","og_url":"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/","og_site_name":"Join","article_modified_time":"2019-10-17T15:10:58+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/","url":"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/","name":"Wat is YouTube marketing? | Join Marketing","isPartOf":{"@id":"https:\/\/join.marketing\/#website"},"datePublished":"2019-09-20T14:13:05+00:00","dateModified":"2019-10-17T15:10:58+00:00","breadcrumb":{"@id":"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/join.marketing\/nl\/kennisbank\/wat-is-youtube-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/join.marketing\/nl\/"},{"@type":"ListItem","position":2,"name":"Knowledge","item":"https:\/\/join.marketing\/nl\/kennisbank\/"},{"@type":"ListItem","position":3,"name":"Wat is YouTube marketing?"}]},{"@type":"WebSite","@id":"https:\/\/join.marketing\/#website","url":"https:\/\/join.marketing\/","name":"Join","description":"The marketplace for influencers and advertisers to collaborate.","publisher":{"@id":"https:\/\/join.marketing\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/join.marketing\/search\/{search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/join.marketing\/#organization","name":"Join Marketing","url":"https:\/\/join.marketing\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/join.marketing\/#\/schema\/logo\/image\/","url":"https:\/\/s3.eu-central-1.amazonaws.com\/join.marketing\/uploads\/2020\/01\/join-logo-150x150-1.png","contentUrl":"https:\/\/s3.eu-central-1.amazonaws.com\/join.marketing\/uploads\/2020\/01\/join-logo-150x150-1.png","width":150,"height":150,"caption":"Join Marketing"},"image":{"@id":"https:\/\/join.marketing\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/join_influencers\/"]}]}},"_links":{"self":[{"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/knowledge\/15403"}],"collection":[{"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/knowledge"}],"about":[{"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/types\/knowledge"}],"author":[{"embeddable":true,"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/users\/25"}],"version-history":[{"count":1,"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/knowledge\/15403\/revisions"}],"predecessor-version":[{"id":15404,"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/knowledge\/15403\/revisions\/15404"}],"wp:attachment":[{"href":"https:\/\/join.marketing\/nl\/wp-json\/wp\/v2\/media?parent=15403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}