{"id":7189,"date":"2019-03-11T16:40:24","date_gmt":"2019-03-11T15:40:24","guid":{"rendered":"https:\/\/join.marketing\/?p=7189"},"modified":"2019-04-05T13:29:23","modified_gmt":"2019-04-05T11:29:23","slug":"de-opkomst-van-gaming-influencers","status":"publish","type":"post","link":"https:\/\/join.marketing\/nl\/blog\/de-opkomst-van-gaming-influencers\/","title":{"rendered":"De opkomst van gaming influencers"},"content":{"rendered":"
Vandaag de dag is het zeldzaam om iemand te vinden die nog nooit een game op hun smartphone of computer heeft ge\u00efnstalleerd of gespeeld. Iedereen heeft dit ten minste \u00e9\u00e9n keer in hun leven gedaan. De game-industrie is nog nooit zo populair geweest bij zowel jong als oud. Daarom is het zeker een must om te investeren in gaming influencer marketing. Gaming influencers, een trend die merken in 2019 in gedachten moeten houden.<\/strong><\/h5>\n

Waar vinden we die gamers nu? Gamers maken gebruik van verschillende platforms om hun ervaringen te delen. De meest populaire kanalen zijn YouTube Gaming en Twitch. Ook Microsoft doet niet onder, Mixer werd door hen ontwikkeld. Gaming Influencers stellen hun gaming schema’s zichtbaar op hun profielen. Naast deze kanalen zijn ze ook actief op andere social media kanalen. Meestal zijn dit Instagram en Twitter. Op deze kanalen doen ze extra promoties en onderhouden ze hun netwerk.  <\/span><\/p>\n

Nederlandse gaming influencers<\/b><\/h2>\n

Kwebbelkop<\/b><\/h4>\n

Kwebbelkop ook bekend als Jordi speelt onder andere Fortnite en Minecraft.<\/span> Dagelijks zorgt hij voor een nieuwe video op zijn YouTubekanaal. Jordi zelf is een Nederlander, maar deelt zijn video\u2019s in het Engels.  <\/span><\/p>\n

 \"\"<\/a> <\/span><\/p>\n

Gamemeneer<\/b><\/h4>\n

Dagelijks om 20u mag je van deze meneer een game video verwachten. Zijn video\u2019s zijn in het Nederlands en telkens voorzien van een goeie portie commentaar tijdens het spelen van onder andere Red Dead Redemption II. Naast YouTube is hij ook actief op Twitch. Hij schreef zijn eigen boek \u2018Hoe word je een GameMeneer\u2019. In dit boek lees je alles over hoe zijn carri\u00e8re is begonnen. Maar ook tips en tricks om zelf succesvol te worden op YouTube.<\/span><\/p>\n

\"\"<\/a><\/p>\n

Link<\/b><\/h4>\n

Link plaatst elke dag om 19u een nieuwe video online. In deze video\u2019s speelt hij verschillende games waaronder Grand Theft Auto 5, Minecraft, Pokemon en nog veel meer. Daarnaast maakt hij video\u2019s die gebaseerd zijn op het format van StukTV \u201cFortnite Jachtseizoen\u201d. Je vindt Link niet enkel op YouTube, hij is ook actief op Twitch.<\/span><\/p>\n

\"\"<\/a><\/p>\n

Maxime MXM<\/b><\/h4>\n

E\u00e9n van de weinige vrouwelijke gaming YouTubers, is Maxime. De meeste video\u2019s die ze uploadt zijn live commentaries. Hier gamed ze live ze zichzelf record. Maxime speelt voornamelijk Call of Duty, Fortnite, Forza en nog veel andere games. Je kan haar ook terugvinden op Twitch, waar ze vaak live gaat terwijl ze gamed.  <\/span><\/p>\n

\"\"<\/a><\/p>\n

Conclusie<\/strong><\/h2>\n

Influencers hebben een blijvend en direct effect op hun publiek. Wanneer gaming influencers nieuwe content plaatsen, zet het de abonnees ertoe aan om de laatste ontwikkelingen te bekijken. Het virale succes van Fortnite en Flappy Bird zijn hier een bewijs van. Als gamemarketeer is het belangrijk om een spel te promoten op de platformen die het meest relevant zijn. Maar ook met influencers die de inhoud van je spel op een creatieve en innovatieve manier kunnen presenteren.<\/span><\/p>\n

Wil jij samenwerken met gaming influencers om jouw product of dienst te promoten of ben jij een influencer en wil je werken met geweldige merken? Vul dan snel jouw gegevens hieronder in! <\/span>\f<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Vandaag de dag is het zeldzaam om iemand te vinden die nog nooit een game op hun smartphone of computer heeft ge\u00efnstalleerd of gespeeld. Iedereen heeft dit ten minste \u00e9\u00e9n keer in hun leven gedaan. De game-industrie is nog nooit zo populair geweest bij zowel jong als oud. Daarom is het zeker een must om … Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":7204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[269],"tags":[],"yoast_head":"\nDe opkomst van gaming influencers - Join<\/title>\n<meta name=\"description\" content=\"Gaming influencers, een trend die merken in 2019 in gedachten moeten houden. 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