{"id":9268,"date":"2019-04-09T09:58:04","date_gmt":"2019-04-09T07:58:04","guid":{"rendered":"https:\/\/join.marketing\/nl\/2019\/top-sectoren-voor-influencer-marketing\/"},"modified":"2019-04-09T10:01:19","modified_gmt":"2019-04-09T08:01:19","slug":"top-sectoren-voor-influencer-marketing","status":"publish","type":"post","link":"https:\/\/join.marketing\/nl\/blog\/top-sectoren-voor-influencer-marketing\/","title":{"rendered":"Top sectoren voor influencer marketing"},"content":{"rendered":"\n

Twijfel je of je een influencer kunt inzetten in jouw industrie? Influencers zijn er in elke sector. Ook die van jou. In welke sectoren worden ze het meest ingezet? Je leest het hieronder. <\/p>\n\n\n\n

Top sectoren voor influencer marketing<\/h2><\/h2>\n\n\n\n

Hoewel veel mensen denken dat influencer marketing enkel mogelijk is in de fashion, lifestyle & travel industrie, vind je influencer marketing zelfs in de finance en zorgsector. <\/p>\n\n\n\n

Welke influencers vind je precies in de verschillende sectoren? We lichten een aantal voorbeelden uit in de meest gebruikte sectoren.<\/p>\n\n\n\n

Sports<\/h3>\n\n\n\n

Een van de bekendste influencers in de sportsector is Kalani Ahmad<\/span><\/a> uit Hawaii. Hij is bekend geworden door zijn basketbal trucjes en heeft nu 510.000 volgers op Instagram en een ontzettend hoge engagement. Hij werkt met grote merken zoals Samsung, Foot Locker en zelfs McDonalds.<\/span><\/p><\/p>\n\n\n\n

Natuurlijk is het ook interessant om samen te werken met micro-influencers<\/span><\/a>. Neem bijvoorbeeld de Nederlandse Elodie Kuijper<\/span><\/a>. Deze 19-jarige wielrenner heeft ruim 21.000 volgers op Instagram en een ongelooflijk hoge engagement van zo\u2019n 10%. Ze werkt met verschillende merken, waaronder Bang & Olufsen.<\/span><\/p><\/p>\n\n\n\n

Travel & Lifestyle<\/h3>\n\n\n\n

Jennifer Tuffen<\/a><\/span> is een Britse content creator die van reizen houdt. Ze is opgegroeid in Nederland en brengt haar tijd voornamelijk in Engeland en Nederland door als ze niet in Turkije zit. Haar prachtige foto\u2019s wekken bij menigeen reislust op. Ze werkt samen met hotels en toeristenbureau\u2019s. <\/span><\/p><\/p>\n\n\n\n

Beauty<\/h3>\n\n\n\n

In de beautysector is de Nederlandse Nikkie de Jager<\/span><\/a> een grote naam op Instagram en YouTube met zowat 12 miljoen volgers op Instagram. Ze is een make-up artieste en bekend vanwege haar make-up tutorials. Nikkie werkt samen met grote beauty merken, zoals Maybelline.<\/span><\/p><\/p>\n\n\n\n

Een interessante micro-influencer in de beautysector is Yasmin Goedhart<\/a>. Deze Nederlandse make-up artieste heeft ruim 22.000 volgers op Instagram en werkt met verschillende grote en kleine beauty merken.<\/span><\/p><\/p>\n\n\n\n

Foodies<\/h3>\n\n\n\n

Ook in de foodiesector zijn er veel influencers te vinden. Instagram is het perfecte medium om prachtige foto\u2019s van gerechten te showcasen. En daar spelen merken graag op in. Zo werkt de bekende foodie influencer Vani Hari<\/a> samen met merken die natuurlijke voedingsmiddelen verkopen, zonder hormonen of kunstmatige ingredi\u00ebnten. Op Instagram heeft ze ruim 250.000 volgers en ook op andere social media kanalen doet ze het goed. <\/span><\/p><\/p>\n\n\n\n

Gaming<\/h3>\n\n\n\n

De gaming influencers zijn vooral op YouTube actief, maar uiteraard hebben ze ook Facebook, Twitter, Instagram en andere social media kanalen. Een van de grotere namen is Sean William McLoughlin<\/span><\/a>. Deze gamer uit Ierland heeft op zijn YouTube kanaal Jacksepticeye meer dan 21 miljoen abonnees en op Instagram heeft hij 6 miljoen volgers. <\/span><\/p><\/p>\n\n\n\n

Conclusie<\/h2><\/h2>\n\n\n\n

Er zijn in elke sector wel influencers te vinden waarmee merken goed kunnen samen werken. De sleutel tot succes is het vinden van een influencer in een niche waarmee je jouw doelgroep bereikt. Dit kan zowel een micro-influencer zijn als een grotere naam. <\/p>\n\n\n\n

Vind nu de perfecte influencer<\/a><\/span> en ga een succesvolle samenwerking aan!<\/span><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"

Twijfel je of je een influencer kunt inzetten in jouw industrie? Influencers zijn er in elke sector. Ook die van jou. In welke sectoren worden ze het meest ingezet? Je leest het hieronder. Top sectoren voor influencer marketing Hoewel veel mensen denken dat influencer marketing enkel mogelijk is in de fashion, lifestyle & travel industrie, … Continued<\/a><\/p>\n","protected":false},"author":19,"featured_media":9316,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[18],"tags":[],"yoast_head":"\nTop sectoren voor influencer marketing - Join<\/title>\n<meta name=\"description\" content=\"Op zoek naar een influencer om mee samen te werken? Dit artikel belicht een aantal top sectoren voor influencer marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/join.marketing\/nl\/blog\/top-sectoren-voor-influencer-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top sectoren voor influencer marketing - Join\" \/>\n<meta property=\"og:description\" content=\"Op zoek naar een influencer om mee samen te werken? 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